Aviator Game Logo & Brand Guide (2024)
Purpose of this Guide
This guide provides comprehensive guidelines for maintaining a consistent and recognizable brand identity for Aviator, ensuring all visual and communicative elements align with our core values and strategic objectives. It serves as a central resource for anyone representing the Aviator brand.
Target Audience
This document is intended for Designers, Developers, Marketers, and Partners involved in creating or distributing content related to Aviator. Adherence to these guidelines is crucial for upholding brand integrity.
Document Version & Updates
2024 Revision. This guide will be updated periodically to reflect evolving brand strategies and best practices.
Brand Overview
Brand Story & Core Values
Aviator embodies the thrill of risk, the excitement of potential reward, the simplicity of gameplay, and, above all, trust. We aim to deliver a captivating and transparent gaming experience. For those looking to jump in, completing a betwinner sign up is the first step to experiencing the excitement.
Brand Personality
Our brand personality is dynamic, innovative, adventurous, and reliable. We position ourselves as a forward-thinking platform offering a unique and engaging gaming experience. New users can take advantage of the generous betwinner welcome bonus to enhance their initial experience.
Brand Voice & Tone
We communicate with an energetic, engaging, clear, and concise voice. Our tone is optimistic and inviting, fostering a sense of community and excitement.
Logo Guidelines
Primary Logo Variations
We utilize three primary logo variations: the Full Logo (incorporating the icon and wordmark), the Icon (standalone airplane graphic - the aviator game logo), and the Wordmark (text-only version).
Usage Guidelines
Maintain ample clear space around the logo, equivalent to at least half the height of the icon. The minimum size for the full logo is 100px wide.
Color Palette
Our primary color is #007BFF (Blue), complemented by secondary colors: #28A745 (Green) and #DC3545 (Red). Accent colors include #F8F9FA (Light Gray) and #343A40 (Dark Gray). Color values are provided in Hex, RGB, and CMYK formats on our asset download page.
Logo Color Variations
We offer logo variations for different backgrounds, including a white logo for dark backgrounds and a dark logo for light backgrounds, ensuring optimal visibility.
Logo Misuse
Avoid stretching, distorting, or altering the logo’s colors. Do not add drop shadows or other effects. Incorrect applications compromise brand recognition.
Logo Applications
The logo should be prominently displayed on our website, social media profiles, marketing materials, and within the Aviator game itself.

Typography
Primary Font Family
Montserrat, with weights ranging from Regular to Bold, is our primary font family.
Secondary Font Family
Open Sans, also with a range of weights, serves as our secondary font family.
Typography Hierarchy
Headlines utilize Montserrat Bold, subheadings Montserrat Semi-Bold, and body text Open Sans Regular.
Usage Examples
Consistent typography across all platforms—website, marketing materials—contributes to a cohesive brand experience.
Imagery & Visual Elements
Photography Style
We favor authentic, action-oriented photography that focuses on emotion and excitement. Images should depict players experiencing the thrill of the game.
Dos and Don’ts of Imagery
Do use high-quality, professional images. Don’t use stock photos that appear generic or inauthentic.
Illustration Style
Illustrations, when used, employ a geometric and flat design aesthetic.
Iconography
Icons are consistent, recognizable, and visually aligned with the overall brand style.
Graphic Elements
Background patterns and textures are subtle and complement the primary color palette.
Game Interface & UI Elements
Color Scheme within the Game UI
The game UI employs a consistent color mapping system, using blue for primary actions, green for winning outcomes, and red for potential losses.
Button Styles & States
Buttons feature clear hover, pressed, and disabled states to provide intuitive user feedback.
In-Game Graphic Elements
The airplane graphic, sky background, and charts are meticulously designed to enhance the gaming experience. Understanding the aviator game algorithm hack (though we do not endorse attempting to exploit it) helps appreciate the complexity of the visual elements.
Font Usage within the Game
Font choices within the game prioritize readability and visibility, ensuring a seamless user experience.
Marketing & Advertising Guidelines
Social Media Assets
Recommended social media image sizes are available in the downloadable assets section. Templates are provided for consistent branding.
Website Banners and Graphics
Website banners and graphics adhere to specific dimensions and incorporate brand colors and imagery.
Promotional Materials
Flyers, posters, and videos maintain a consistent visual style and messaging. Promotions often highlight the betwinner welcome bonus.
Advertising Compliance
All advertising materials include responsible gaming messaging and legal disclaimers.

Brand Voice in Communication
Social Media Copy Style
Social media copy is energetic, engaging, and conversational.
Email Marketing Guidelines
Email marketing communications are clear, concise, and personalized.
Customer Support Tone
Customer support interactions are professional, helpful, and empathetic.
PR and Public Communication Guidelines
Public communication aligns with our core values and brand personality.
Do’s and Don'ts Summary
Quick Reference Checklist for Brand Compliance
- Always use approved logo variations.
- Maintain clear space around the logo.
- Adhere to the specified color palette and typography.
- Use authentic and engaging imagery.
- Prioritize responsible gaming messaging.
Resources & Contact Information
Downloadable Assets
Logo files, font files, and the complete style guide are available for download on our website.
Brand Guardian Contact Information
For any questions or concerns regarding brand compliance, please contact [email protected].
Legal Considerations
The Aviator logo and brand elements are trademarked. Unauthorized use is prohibited. We strongly advise against searching for an aviator game algorithm hack as it’s against our terms of service and could lead to account suspension.