Aviator Game Logo & Brand Guide (2024)

Aviator Game Logo & Brand Guide (2024)

Purpose of this Guide

This guide provides comprehensive guidelines for maintaining a consistent and recognizable brand identity for Aviator, ensuring all visual and communicative elements align with our core values and strategic objectives. It serves as a central resource for anyone representing the Aviator brand.

Target Audience

This document is intended for Designers, Developers, Marketers, and Partners involved in creating or distributing content related to Aviator. Adherence to these guidelines is crucial for upholding brand integrity.

Document Version & Updates

2024 Revision. This guide will be updated periodically to reflect evolving brand strategies and best practices.

Brand Overview

Brand Story & Core Values

Aviator embodies the thrill of risk, the excitement of potential reward, the simplicity of gameplay, and, above all, trust. We aim to deliver a captivating and transparent gaming experience. For those looking to jump in, completing a betwinner sign up is the first step to experiencing the excitement.

Brand Personality

Our brand personality is dynamic, innovative, adventurous, and reliable. We position ourselves as a forward-thinking platform offering a unique and engaging gaming experience. New users can take advantage of the generous betwinner welcome bonus to enhance their initial experience.

Brand Voice & Tone

We communicate with an energetic, engaging, clear, and concise voice. Our tone is optimistic and inviting, fostering a sense of community and excitement.

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Logo Guidelines

Primary Logo Variations

We utilize three primary logo variations: the Full Logo (incorporating the icon and wordmark), the Icon (standalone airplane graphic - the aviator game logo), and the Wordmark (text-only version).

Usage Guidelines

Maintain ample clear space around the logo, equivalent to at least half the height of the icon. The minimum size for the full logo is 100px wide.

Color Palette

Our primary color is #007BFF (Blue), complemented by secondary colors: #28A745 (Green) and #DC3545 (Red). Accent colors include #F8F9FA (Light Gray) and #343A40 (Dark Gray). Color values are provided in Hex, RGB, and CMYK formats on our asset download page.

Logo Color Variations

We offer logo variations for different backgrounds, including a white logo for dark backgrounds and a dark logo for light backgrounds, ensuring optimal visibility.

Logo Misuse

Avoid stretching, distorting, or altering the logo’s colors. Do not add drop shadows or other effects. Incorrect applications compromise brand recognition.

Logo Applications

The logo should be prominently displayed on our website, social media profiles, marketing materials, and within the Aviator game itself.

Typography

Primary Font Family

Montserrat, with weights ranging from Regular to Bold, is our primary font family.

Secondary Font Family

Open Sans, also with a range of weights, serves as our secondary font family.

Typography Hierarchy

Headlines utilize Montserrat Bold, subheadings Montserrat Semi-Bold, and body text Open Sans Regular.

Usage Examples

Consistent typography across all platforms—website, marketing materials—contributes to a cohesive brand experience.

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Imagery & Visual Elements

Photography Style

We favor authentic, action-oriented photography that focuses on emotion and excitement. Images should depict players experiencing the thrill of the game.

Dos and Don’ts of Imagery

Do use high-quality, professional images. Don’t use stock photos that appear generic or inauthentic.

Illustration Style

Illustrations, when used, employ a geometric and flat design aesthetic.

Iconography

Icons are consistent, recognizable, and visually aligned with the overall brand style.

Graphic Elements

Background patterns and textures are subtle and complement the primary color palette.

Game Interface & UI Elements

Color Scheme within the Game UI

The game UI employs a consistent color mapping system, using blue for primary actions, green for winning outcomes, and red for potential losses.

Button Styles & States

Buttons feature clear hover, pressed, and disabled states to provide intuitive user feedback.

In-Game Graphic Elements

The airplane graphic, sky background, and charts are meticulously designed to enhance the gaming experience. Understanding the aviator game algorithm hack (though we do not endorse attempting to exploit it) helps appreciate the complexity of the visual elements.

Font Usage within the Game

Font choices within the game prioritize readability and visibility, ensuring a seamless user experience.

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Marketing & Advertising Guidelines

Social Media Assets

Recommended social media image sizes are available in the downloadable assets section. Templates are provided for consistent branding.

Website Banners and Graphics

Website banners and graphics adhere to specific dimensions and incorporate brand colors and imagery.

Promotional Materials

Flyers, posters, and videos maintain a consistent visual style and messaging. Promotions often highlight the betwinner welcome bonus.

Advertising Compliance

All advertising materials include responsible gaming messaging and legal disclaimers.

Brand Voice in Communication

Social Media Copy Style

Social media copy is energetic, engaging, and conversational.

Email Marketing Guidelines

Email marketing communications are clear, concise, and personalized.

Customer Support Tone

Customer support interactions are professional, helpful, and empathetic.

PR and Public Communication Guidelines

Public communication aligns with our core values and brand personality.

Do’s and Don'ts Summary

Quick Reference Checklist for Brand Compliance

  • Always use approved logo variations.
  • Maintain clear space around the logo.
  • Adhere to the specified color palette and typography.
  • Use authentic and engaging imagery.
  • Prioritize responsible gaming messaging.

Resources & Contact Information

Downloadable Assets

Logo files, font files, and the complete style guide are available for download on our website.

Brand Guardian Contact Information

For any questions or concerns regarding brand compliance, please contact [email protected].

Legal Considerations

The Aviator logo and brand elements are trademarked. Unauthorized use is prohibited. We strongly advise against searching for an aviator game algorithm hack as it’s against our terms of service and could lead to account suspension.

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